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Kenda Tire makes a difference by supporting Project Hero

Kenda Tire supports Project Hero
Kenda Tire continues its partnership with Project Hero and their #NoVetAlone initiative for 2018

Cycling is great in so many ways - it's exercise, it's a fun way to be outdoors, and it's a way to get and see places. Cycling is also therapy - a way to reduce stress, reset the mind, and improve well-being. This is why we're especially impressed with Kenda Tire and their support of Project Hero. Project Hero uses cycling-based programs and other events to help Veterans and First Responders affected by PTSD, TBI and injury achieve rehabilitation, recovery and resilience in their daily lives. Their programs build awareness and directly combat the national mental health emergency posed by these conditions. Here's more about their partnership:

 

Press Release

Kenda Tire supports Project Hero


Kenda Tire continues its partnership with Project Hero and their #NoVetAlone initiative for 2018. Project Hero is a groundbreaking national non-profit organization dedicated to helping Veterans and First Responders affected by PTSD, TBI and injury, achieve rehabilitation, recovery, and resilience in their daily lives.

 

Kenda Tire employees and Army and Air Force Veterans, Lloyd Harmon and Randy Devol, getting ready for the New Albany, OH Honor Ride.
Kenda Tire employees and Army and Air Force Veterans, Lloyd Harmon and Randy Devol, getting ready for the New Albany, OH Honor Ride.

 

“Being involved with an organization like Project Hero is tremendously important for Kenda Tire. Not only do we have several staff members in our Ohio office who have served in the Armed Forces; we also have veterans employed at our sister companies across the United States,” said Ben Anderson, Director of Marketing. "Providing support to organizations that benefit our colleagues and other veterans is of great significance to all of us at Kenda Tire."

Building upon a partnership that began in 2011 with Ride2Recovery, Kenda Tire is proud to support Project Hero with product and support at the Project Hero Hub facilities, and at the regional Challenge and Honor Rides across the US.

 

Riders pause for the National Anthem prior to the start of the 2018 New Albany, OH Honor Ride Kenda's Director of Marketing, Ben Anderson, helping prepare riders bikes before the Honor Ride.
Left: Riders pause for the National Anthem prior to the start of the 2018 New Albany, OH Honor Ride. Right: Kenda's Director of Marketing, Ben Anderson, helping prepare riders bikes before the Honor Ride.

 

Kenda Tire most recently participated in the 2018 Honor Ride in New Albany, Ohio. “It was great to be able to come out and support Project Hero in our back yard with the Honor Ride,” said Anderson. “We were able to offer technical assistance to the riders before and during the event, making sure that no rider was unable to finish the ride. It also allowed some of our staff, who wouldn’t normally be able to participate in an event like this, an opportunity to ride and support Project Hero.”

More information about Project Hero and upcoming events can be found at https://projecthero.org/.

Photos courtesy of Project Hero.

 

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Anthony d morrowAuthor: Anthony Morrow
Anthony has over 20 years of digital and traditional marketing success in a breadth of industries, but admits all that hard work has always been just a means to support his cycling habit. An avid road cyclist since “forever”, Anthony began competing in college and continued right along, racing a few years in the U.S. at the pro level. Learn more: www.imadm.com.
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